Pay Per Click (PPC)

As a web-savvy, 21st century entrepreneur, you already knew that search engine optimization (SEO) is the only way to move your website closer to the first page of Google, Yahoo!, and other search engines – in other words, the best way to ensure that your audience finds you online.

Unfortunately, you may not have realized that SEO methods can actually take weeks – if not months – to start working. Do you have that kind of time to wait for the results you want? In today’s climate, where the first few years are critical to the success of any business, most enterprisers do not.

The good news? There is another way to the top (of the search engines, that is), and it works in virtually an instant. It’s pay per click (PPC) advertising, a search engine marketing service used by some of the world’s largest, most reputable companies.

Unlike what you may have heard, pay per click advertising is not viewed as “illegitimate” by Internet users – on the contrary, many people consider the businesses they see using it to be more credible than the businesses in the organic results! Like some of the world’s most respected corporations, small business owners like you can use pay per click marketing with confidence.

 

Pay Per Click Management

When your pay per click ad appears in the “sponsored ads” section of a search engine page, the prospects that are looking for your product or service are likely to notice you immediately. If for no other reason than that, pay per click management is a far more effectual method of reaching your target audience – especially when compared to certain alternatives, like buying an expensive pop-up ad. Plus, consumer feedback has shown that people are turned off by in-your-face pop-ups and banners.

Our Pay-Per-Click (PPC) Campaign Flowchart details an approach to paid advertising, that focuses on frequent client updates and ongoing refinements, in order to maximize Return On Investment (also known as "ROI").

But the advantages don’t end there. Get this: Pay per click marketing allows you, the client, to customize your website’s landing page. In other words, you can choose the first page that your site visitors will see (organic search results don’t always allow that). The best part is that this leads to a higher conversion rate – that means more people becoming your paying customer. Can pop-up ads do that for you?

Pay Per Click Agency

So now, you may be convinced. But where can you find pay per click management to help you get started? Right here, at Crest Media Internet Marketing. Our PPC services offer clients nationwide the chance to implement pay per click services for their website at their own discretion; in other words, you can choose to purchase PPC advertising on a daily, weekly, or monthly basis.

And because we also understand the value of basic SEO, we can combine your PPC campaign with our Los Angeles SEO services – all in one affordable, easy-to-manage package. In so doing, we’re helping hard working entrepreneurs like you attain a positive reputation – in your target market, and everywhere else too. Ready to get started? Contact Crest Media to request information on pay per click services today